How to Create Knockout Online Portfolio Website?
What is the first thing that customers notice while selecting a designer, photographer or any other creative expert? Indeed the most important thing that they are interested in knowing is the expertise and skills of the professional. Whether you are a freelance designer or you own a creative design agency, one thing is obvious; you need an impressive portfolio to outshine and show your true potential. Your quality of work and creativity will compel customers to choose you instead of others.
Hard copy of portfolio is rarely used nowadays. Professional web design services providers have online portfolio websites to showcase their work to the world. Online portfolio has a wider reach and increases your chances of being recognized. So take out time from your hectic routine and find out how you can have an amazing portfolio website.
What to Show?
Focus on quality rather than quantity. It’s better to showcase 25 perfect designs instead of 100 below average designing work. It will not only save time of your customers but also create a memorable impression. Large portfolio doesn’t show your professionalism, but few selective extraordinary designs says much.
How to Show?
Keep your portfolio design simple so that customers can specifically concentrate on your work. However if you are designing the page yourself then you can also afford to go for fancier site showing your creativity skills.
Keep it Well Organized
Divide your portfolio in separate categories so that the user can easily find what they are looking for. You don’t want to lose your customer by providing irrelevant details. Remember that customers lose their interest if more time is required for finding the right detail. So properly organize your creative stuff and tag it to make your customer’s life easier.
Make it Search Engine Friendly
Your impressive work doesn’t worth anything if it can’t be found. While uploading the images and portfolio details, keep SEO in your mind. Optimize your screenshots for search engines by adding alternative text, descriptive file name and a caption. Don’t forget to share your portfolio link on digital workplaces and social media sites. It will give an immense traffic boost to your website.
Share your Story
Besides just showcasing your work, share with your customers the story behind it. Tell them the process, how you perfectly handled different requirements and overcome challenges in your way. The final result is important but how you achieved the target makes the story more interesting and show your professionalism.
Attention to detail is the most crucial element in success of any portfolio website. Carefully notice each and every minor detail and use your imagination work wonders.